productboard

At Productboard, I owned digital brand strategy and design across the full marketing surface: productboard.com, campaigns, landing pages, microsites, paid media, and ebooks. I also led the digital side of live events including the Product Excellence Summit and World Tour, and partnered with the lifecycle team on A/B testing across key product pages.

It was a high bar to meet. Productboard had just closed a $125 million Series D valuing the company at $1.75 billion, and was the product management platform of choice for teams at companies like Microsoft and Zendesk. The work had to reflect that standing.